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Author: Maria Tucker

In this lesson, you will learn how design influences Advertising.

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Developing Effective Teams

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Source: Image of Gap Bus, Public Domain Image of Web Ads, Public Domain Image of Coca-Cola Ad, Public Domain Movie of VW commercial, Public Domain Movie of P&G Commercial, Public Domain Image of P&G Ad Campaign, Public Domain Image of M&M's, Public Domain Image of Child with Chocolate face, Public Domain

Terms to Know
Ad Campaign

Ad Campaign is a thematic series of ads.


Advertising is a communication art form designed to sell a product or service.


Copywriting is the act of writing content in an advertisement.


Demographics is given characteristics of a population.

Target Audience

Target Audience is the intended viewership for an advertisement.

Unique Selling Proposition

Unique Selling Proposition is a marketing concept that refers to a product as unique among its competition.