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# BUSI 400 INDIVIDUAL CASE ANALYSIS 1

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PROFESSOR INSTRUCTIONS:
Complete Experiential Exercise 4C, Step 1, on text pages 124. Once you have found Table 4-6, complete the first 18 ratios and then 2 of your choice from the remaining ratios (this will equal the 20 required in the Assurance of Learning Exercise). Make sure that you show your work!
EXERCISE 4C-STEP 1 INSTRUCTIONS:
Perform a Financial Ratio Analysis for PepsiCo
Purpose
Financial Ratio analysis is one of the best techniques for identifying and evaluating internal strengths and weaknesses. Potential investors and current shareholders look closely at firm’s financial ratios, making detailed comparisons to industry averages and to previous periods of time. Financial ratio analysis provide vital input information for developing an IFE Matrix.
Instructions
Step 1: On a separate sheet of paper, number from 1 to 20. Referring to PepsiCo’s income statement and balance sheet (pp.22-30), calculate 20 financial ratios for 2012 for the company. Use Table 4-6 as a reference.

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