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BUSN 258 Week 8 Final Exam 1

BUSN 258 Week 8 Final Exam 1

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Author: Christine Farr
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Question :
(TCO 1) The best way to win customer loyalty is to:
Points Received:
5 of 5
2.
Question :
(TCO 2) Which of the following problems is NOT listed as a people turnoff?
Points Received:
5 of 5
3.
Question :
(TCO 3) Small companies can compete against larger ones if they offer:
Points Received:
5 of 5
4.
Question :
(TCO 4) Which of the following is NOT an example of something a company can do to enhance extrinsic value?
Points Received:
5 of 5
5.
Question :
(TCO 5) Companies cannot wait years for their customers to see long-term value, so they should:
Points Received:
5 of 5
6.
Question :
(TCO 4) Smart companies connect with their customers through:
Points Received:
5 of 5
7.
Question :
(TCO 5) Intrinsic value arises from:
Points Received:
5 of 5
8.
Question :
(TCO 5) Communication efficiency is:
Points Received:
5 of 5
9.
Question :
(TCO 5) Customer convenience stems from:
Points Received:
5 of 5
10.
Question :
(TCO 4) How long do Americans want to spend preparing a meal?
Points Received:


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