Color in Context

Color in Context

Author: Maria Tucker

In this lesson you will learn to analyze color design examples and apply knowledge of principles and elements that you have learned in this unit.

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Visual Communications

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  • Additive Color Process

    The mixing of color with light; additive color is seen when light is projected.

  • Subtractive Color Process

    The mixing of color with pigment; subtractive color is seen when light is absorbed or reflected by pigment.

  • Primary Colors

    The triad of red, blue and yellow on the subtractive color wheel or red, green and blue (RGB) on the additive color wheel.

  • Value

    Another term for lightness or darkness.

  • Hexadecimal Color

    The color system used to describe web pages, defined by the base 16 notational system; Combinations of the numerals from 0 through 9 and letters from A though F are assigned to each color in this system.

  • Analogous Colors

    Hues which sit next to each other on the color wheel; analogous colors on one side of the color wheel are considered warm and on the other, cool.

  • Complementary Colors

    Two hues which sit directly opposite each other on the color wheel.

  • Saturation

    Another term for the intensity of a color, usually refers to the vividness or purity of a color.

  • Achromatic

    having no discernable hue.

  • Grayscale

    a multi-step arrangement of swatches of achromatic grays; Each step in a gray scale represents an even progression in value, from white to black.