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MGT 660 MODULE 2 (GRAND CANYON)

MGT 660 MODULE 2 (GRAND CANYON)

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Based on the organization you selected in Module 1, use the following guidelines to write an environmental analysis and an industry analysis of 350-500 words:
Using the GCU library or other external credible sources, research the segments of the general environment to write the environmental analysis of your Capstone Project.
Incorporate the five forces of competition to help write the industry analysis of your Capstone Project.
If you are entering global or international markets, use the CAGE model (see "Distance Still Matters: CAGE Distance Framework") to help you write the industry analysis of your Capstone Project.
What do you see as being the trends, outlook, or forecast for the type of organization that you are writing about in your Capstone Project? 
Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.
This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.
You are required to submit this assignment to Turnitin. Refer to the directions in the Student Success Center. Only Word documents can be submitted to Turnitin.
 


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