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MKT 305 WEEK 4 QUIZ 3

MKT 305 WEEK 4 QUIZ 3

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Which of the following is one of the most commonly applied ways to assess one’s emotional state by measuring both positive and negative affect?
Answer

 
Question 2
3 out of 3 points
_____ are psychobiological reactions to appraisals.
Answer

 
Question 3
0 out of 3 points
Which motivation reflects a desire to acquire products that can be used to accomplish things?
Answer

 
Question 4
3 out of 3 points
Specific emotions that result from some evaluation or reflection of one’s own behavior, including pride, shame, guilt, and embarrassment, are called _____.
Answer

 
Question 5
0 out of 3 points
Product categories with personal relevance for consumers typically have _____ product involvement.
Answer

 
Question 6
0 out of 3 points
Which group of human motivations is based on the fact that the body naturally reacts in a way so as to maintain a constant, normal bloodstream?
Answer

 
Question 7
0 out of 3 points
PANAS and PAD are examples of _____ measures of consumer emotions.
Answer

 
Question 8
0 out of 3 points
_____ motivation involves a drive to experience something personally gratifying.
Answer

 
Question 9
0 out of 3 points
Which theory describes consumers as addressing a finite set of prioritized needs from physiological, safety and security, belongingness and love, esteem, to self-actualization?
Answer

 
Question 10
0 out of 3 points
Effort put forth by service workers who have to overtly manage their own emotional displays as part of the requirements of the job is called _____.
Answer


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