For the final part of the assignment, your team is to recommend a course of action by choosing the most appropriate alternative action to current shortcomings/deficiencies identified in the brand critique.
The survey results should ideally be used to support the final recommendation and the rationale for the final recommendation must be clearly articulated and supported with ample evidence gathered throughout the report development.
Your job as a consulting team is to provide specific steps the company must take to overcome challenges and accomplish success with this specific brand.
This part of the assignment should be approximately 750-1,000 words.
Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is/is not required