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MKT 421 WEEK 4 Product Pricing and Channels Paper

MKT 421 WEEK 4 Product Pricing and Channels Paper

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Tutorial

MKT 421 WEEK 4 Product Pricing and Channels Paper

 

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Use the product and organization you identified in your Week 3 Strategy and Positioning Paper.

Write a 1,750- to 2,100- word paper that includes:

A detailed description of the features of your product or service including how it solves the needs of your target market

A description of how your marketing efforts will change with each phase in the product life cycle

The packaging you will use for your product or service and how it will add value

The appropriate pricing strategy for your product or service and the price you will set at launch

The channels of distribution you will use to sell your product along with a description of how each channel partner will add value

A minimum of five (5) references are required, including at least one from the UOP Library.

Format your paper consistent with APA guidelines.

MKT 421 WEEK 4 Product Pricing and Channels Paper

Use the product and organization you identified in your Week 3 Strategy and Positioning Paper.

Write a 1,750- to 2,100- word paper that includes:

A detailed description of the features of your product or service including how it solves the needs of your target market

A description of how your marketing efforts will change with each phase in the product life cycle

The packaging you will use for your product or service and how it will add value

The appropriate pricing strategy for your product or service and the price you will set at launch

The channels of distribution you will use to sell your product along with a description of how each channel partner will add value

A minimum of five (5) references are required, including at least one from the UOP Library.

Format your paper consistent with APA guidelines.

MKT 421 WEEK 4 Product Pricing and Channels Paper