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MKT 421 WEEK 5 Final Marketing Plan and Presentation

MKT 421 WEEK 5 Final Marketing Plan and Presentation

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MKT 421 WEEK 5 Final Marketing Plan and Presentation

 

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Combine your Strategy and Positioning and Product, Pricing, and Channels papers along with your promotional strategy into a single Marketing Plan.

Write a 5,950- to 7,000-word paper that integrates your previous Learning Team assignments into a final Marketing Plan. In addition to your previous papers, include the following:

Your promotional strategy for your product or service, including how you may use the following:

Advertising

Public relations

Digital marketing

Sales promotion

Direct marketing

Event marketing

Outdoor

The effect professional selling may have on your offering

An initial budget for your plan

The methods you use will measure the success of your plan

Any ethical issues your marketing plan might have

Combine all references, including those used for the previous Learning Team Assignments.

A minimum of fifteen (15) are required.

Prepare a 12-15 slide Microsoft® PowerPoint® presentation illustrating your Marketing Plan. Use photo’s, clip art and media (be sure to cite all within your slide). Ensure to include a reference slide.

Format your paper and presentation consistent with APA guidelines.

MKT 421 WEEK 5 Final Marketing Plan and Presentation

Combine your Strategy and Positioning and Product, Pricing, and Channels papers along with your promotional strategy into a single Marketing Plan.

Write a 5,950- to 7,000-word paper that integrates your previous Learning Team assignments into a final Marketing Plan. In addition to your previous papers, include the following:

Your promotional strategy for your product or service, including how you may use the following:

Advertising

Public relations

Digital marketing

Sales promotion

Direct marketing

Event marketing

Outdoor

The effect professional selling may have on your offering

An initial budget for your plan

The methods you use will measure the success of your plan

Any ethical issues your marketing plan might have

Combine all references, including those used for the previous Learning Team Assignments.

A minimum of fifteen (15) are required.

Prepare a 12-15 slide Microsoft® PowerPoint® presentation illustrating your Marketing Plan. Use photo’s, clip art and media (be sure to cite all within your slide). Ensure to include a reference slide.

Format your paper and presentation consistent with APA guidelines.

MKT 421 WEEK 5 Final Marketing Plan and Presentation