Online College Courses for Credit

+
MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

Rating:
Rating
(0)
Author: Yanis Gherasim
See More
Fast, Free College Credit

Developing Effective Teams

Let's Ride
*No strings attached. This college course is 100% free and is worth 1 semester credit.

37 Sophia partners guarantee credit transfer.

299 Institutions have accepted or given pre-approval for credit transfer.

* The American Council on Education's College Credit Recommendation Service (ACE Credit®) has evaluated and recommended college credit for 33 of Sophia’s online courses. Many different colleges and universities consider ACE CREDIT recommendations in determining the applicability to their course and degree programs.

Tutorial

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

 

Buy Solutions: http://hwsoloutions.com/downloads/mkt-421-week-5-signature-assignment-the-entrepreneurial-marketing-manager/

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

About Your Signature Assignment 

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager : Signature/Benchmark Assignments are designed to align with specific program student learning outcome(s) in your program. Program Student Learning Outcomes are broad statements that describe what students should know and be able to do upon completion of their degree. Signature/Benchmark Assignments are graded with a grading guide or an automated rubric that allows the University to collect data that can be aggregated across a location or college/school and used for course/program improvements.  MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

Purpose of Assignment 

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing ManagerThe purpose of this assignment is to assess marketing concepts and situations from an entrepreneurial manager’s point of view. Concepts and relationships are discussed with a special focus on aligning one’s ethics and values with their business actions and understanding the unique differences in marketing strategy planning for domestic business versus business abroad. 

Assignment Steps 

Resources: Marketing: Ch. 7: pg. 177-191; Ch. 16: pg. 438-440; Week 5 video 

Scenario: Imagine you are an entrepreneur launching a business planning to operate both domestically and abroad. You are currently developing your marketing plan and strategies.

Develop a 1,050-word analysis addressing the following:

Describe your organization’s mission, vision, and values.

Explain how these values will be aligned to your own personal brand identity, ethics, and values when doing business, planning strategies, and solving problems.

Discuss at least two concepts from class that are elements of a marketing plan and are important tools to your entrepreneurial business’ success. Discuss how the concepts help align the organization’s values with your values. Explain the reasoning leading to these conclusions.

Select two of the following departments and explain marketing’s role in coordinating their distinct functions: MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

·         Distribution

·         Customer Service

·         Advertising and Public Relations

·         Research and Design

·         Sales

·         Operations or Manufacturing

Compare and contrast how culture is likely to impact domestic marketing strategies versus what the company may encounter when doing business abroad such as cultural norms, economics, politics, and legal systems.

Explain the actions the company can take to ensure that it evolves with the target at home and the countries it does business in.

Discuss any emerging marketing trends that may affect your business.

Cite a minimum of two peer-reviewed sources with one being from either the text, video material, or the University Library. 

Format your assignment consistent with APA guidelines.  MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

Click the Assignment Files tab to submit your assignment.

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

Develop a 1,050-word analysis addressing the following:

Describe your organization’s mission, vision, and values.

Explain how these values will be aligned to your own personal brand identity, ethics, and values when doing business, planning strategies, and solving problems.

Discuss at least two concepts from class that are elements of a marketing plan and are important tools to your entrepreneurial business’ success. Discuss how the concepts help align the organization’s values with your values. Explain the reasoning leading to these conclusions.

Select two of the following departments and explain marketing’s role in coordinating their distinct functions: MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

·         Distribution

·         Customer Service

·         Advertising and Public Relations

·         Research and Design

·         Sales

·         Operations or Manufacturing

Compare and contrast how culture is likely to impact domestic marketing strategies versus what the company may encounter when doing business abroad such as cultural norms, economics, politics, and legal systems.

Explain the actions the company can take to ensure that it evolves with the target at home and the countries it does business in.

Discuss any emerging marketing trends that may affect your business.

Cite a minimum of two peer-reviewed sources with one being from either the text, video material, or the University Library. 

Format your assignment consistent with APA guidelines.  MKT 421 WEEK 5 Signature Assignment: The Entrepreneurial Marketing Manager

Click the Assignment Files tab to submit your assignment.