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MKT 500 FINAL PROJECT MILESTONE SIX: MARKETING STRATEGY—PRICE

MKT 500 FINAL PROJECT MILESTONE SIX: MARKETING STRATEGY—PRICE

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Author: Christine Farr
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http://theperfecthomework.com/mkt-500-final-project-milestone-six-marketing-strategy-price/

Overview: Determine the price you will charge for your product, or if you have chosen a service, determine its pricing (this may be based on an “average” price per service rendered). This milestone is due in Module Six. To complete this assignment, you must:
 Demonstrate that your price allows reasonable profit in accordance with your profitability strategy (indicate this). Share the pricing strategy that you have selected, in accordance with those provided by the author of the text. What is your rationale for the pricingstrategy selected? If you are using a channel of distribution, describe the profitability approach you are taking with your channel members to ensure appropriate profit attheir end so that they will want to promote your product. Weigh your pricing strategy with pricing currently offered by your competition. Consider how your proposed price fits into the target market andcompares to the competition. Your pricing should allow for sufficient profitability to allow you to cover your essential fixed costs (FC) and variable costs(VC) on which you will want to reflect (but do not have to be listed).
Guidelines for Submission: Short paper assignments must follow these formatting guidelines: double spacing, 12-point Times New Roman font, one-inch margins, and APA formatting. Page length requirements: 3–6 pages


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