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Nonresponse Bias

Nonresponse Bias

Author: Katherine Williams
Description:

This lesson will explain nonresponse bias.

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Terms to Know
Nonresponse Bias

Bias that occurs when the people who were unable to be reached or unwilling to participate in a sample have substantially different opinions than the people who were included in the sample, resulting in a misrepresentation of the population.

Participation Bias

Bias that occurs when participation in a study is voluntary. People who feel strongly may be the only participants.