Jenna Smith began working at the Niagara County Community College Foundation in June 2008. A graduate of the Buffalo State College public communication and creative studies programs, she has worked with both non-profit and for-profit organizations focusing on public relations, marketing and advertising development.
Currently, she is developing a brand identity for the Niagara County Community College Alumni Association which communicates with over 33,000 alumni. Smith has designed all copy and creative advertising associated with the branding campaign and focuses on the promotion of an alumni fitness membership program. Since Smith joined the Niagara County Community College Foundation, her fund-raising and marketing efforts have resulted in a 60% membership increase in the Alumni Association fitness membership program. As a result of the need to create an identity for the NCCC Alumni Association, Smith created a series of reunion events under the theme Revolution NTrip Reunion where various events focusing on the College's roots were coordinated to celebrate the 45th anniversary of the first graduating class of NCCC.
Smith also plans the Foundation's Annual Scholarship Gala along with the Foundation director. She's responsible for soliciting, tracking, coordinating all elements associated with the Gala's auction, sponsorships and logistics. In addition, her Gala duties include coordinating various committees, developing public relations materials and executing all fundraising and special events related tasks Foundation and Alumni oriented.
Smith is currently enrolled as a graduate student at the International Center for Studies in Creativity at Buffalo State College where she hopes to obtain her master's in creative studies.
Smith founded a creativity consulting business called Jennaration Creative where she is working on developing a creativity curriculum at the two-year college level focused on the work of E. Paul Torrance.
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